Monday, January 25, 2010

It's All About Connecting!!

It's Monday and I'm super excited despite the wet gloomy weather we have in NYC today. I have another announcement to make so please listen up. As you all know I am always looking for ways to communicate with all of you so here's the latest announcement/giveaway at our Fan Page.

We're introducing "Talk To Ya Tuesday's" at our fan page. I know your wondering what are "Talk to Ya Tuesday's"? We thought it would be a great way to connect with all of you by posting a discussion topic on our discussions page and invite all of you to join in. After all we all have different opinions and opinions build conversations and conversations build community. But, we need your help!! We would like to know what kind of topics you all are interested in discussing. Do you want to talk about beauty, hair, ingredients, the disaster in Haiti, my obsession with shoes, the weather..... I think you get the point. We're willing to discuss anything that will connect us with all of you. So we thought this would be a great time to have our first official fan page contest.

Here Are the Rules:

The first twenty people to submit a comment to our fan page by 11:59pm today will receive a full size jar of one of our newly reformulated Sugar Rush products!! But remember the deadline is tonight at 11:59pm. I can't wait so see your topics.

When you post your topic to the fan page please send an email with your address to and enter "Contest" as the subject.

Friday, January 22, 2010

Nidasii Beauty Tip: Moisturized Nails

Hey everyone!! It's Friday and I hope you all are doing great. I can't believe this is the first post for the entire week. I guess I fell off the blogging band wagon this week, sorry. But, I want to make up for that by leaving you with a beauty tip you can try out over the weekend.

Earlier this week I gave myself my own manicure, well, really it was a treatment for my dry brittle nails. All week long I had been trying to get a free moment to get a manicure and never could so I took matters into my own hands..literally into my own hands and gave my hands a quick treat.

Here's What I Did

First I let my nails soak in warm water with a few drops of tea tree & lemon essential oils to soften my dry cuticles. Then I gently pushed them back before letting them soak in EVOO that I heated in the microwave for 5 to 7 seconds. You want the oil to be warm enough to comfortably let your nails soak for as long as you desire. I love doing this because I feel like I'm making my nails smile. My nails break very easy during the winter so soaking them in EVOO seems to keep the dryness & brittleness at bay. Now, we don't want anything to go to waste so add salt, sugar or cornmeal to the excess oil to create a scrub for your hands. When your done soaking your nails in the oil massage the scrub onto your hands. If your nails are a little too oily try adding a dime size amount of a mild hand soap while scrubbing your hands. I think your hands will thank you in the end!!

Will you give it a try? If you do let me know your results. You know I L.O.V.E your comments!! Have a great weekend.

Thursday, January 14, 2010

Relief for Haiti

Since Tuesday I have been glued to the TV watching in disbelief the the amount of devastation this earthquake has caused in Haiti. While I don't have family or friends lost in the hysteria and devastion I have friends that can not locate family members such as grandparents, aunts and uncles. I can't seem to find the words to say anything meaningful. All I can do is listen and help them in anyway possible.

At this time if you would like to assist in relief to Haiti here are a few links to make donations.

Center for International Disaster Information
American Red Cross

The White House blog reports that families of Americans living in Haiti should contact the State Department at 888-407-4747.

Monday, January 11, 2010

We're Expanding!!....What Took So Long?

This weekend, while helping me prep for two events, I was ranting to a friend of mine about how excited I was to finally add new products to our current line and then my friend asked the Million dollar question. "What took you so long"? I wanted to say "what do you mean what took me so long"???!!!

I had at least five core answers to run off the top of my head. But, the truth is in the past three and a half years that Nidasii has been on the web I've had a daytime job. Actually, it's a deamanding, full time career in Clinical Research for a Major Pharmaceutical company. Although I have wanted to resign many times I never did because I was paid extremely well and it was my source of funding for Nidasii. Here are a few of the things that delayed my product expansion over the years.

Looking back to 2004 when I decided to form a business I now realize I had no clue of how challenging it would be to get the business off the ground. I spent hundreds of dollars ordering ingredients, bottles/jars, oils, butters and fragrances that ninety percent of the time went to waste because I would think of a formulation,try it out, then tweak a few things to make it right. That left me with countless supplies that were half or barely used. I soon found my home drowned in an abundance of supplies that I had no room for. That's when I realized I needed to focus. I needed to implement the tactics I used on a daily basis to run clinical trials into my business.

Fast forward two years to 2006, I am working feverishly as both a Clinical Researcher and CEO of Nidasii. I finally got focused and decided to start off the line with two types of product in three core fragrances. So Sugar Rush, our three in one bath scrub and our tropically scented Body Butters became the face of Nidasii. I had a logo designed (that's a story for another post), professional photographs taken and a website designed. Then the site launched in 2006. That's when the real work began!!

So now the site is up, remember I warned you all that I was clueless, I thought that people would somehow find my site and begin visiting and purchasing product. I quickly found out this is sooooo not how it goes!! After almost two years of working and running the business I decided I needed to re-evaluate the way I ran the business and devised an exit plan to one day leave my day job/career. I jokingly referred to it as "Project Exit the Office" to my friends. A huge part of it was mainly taking stock of my finances. I had to figure out how much I needed to cover my monthly living expenses, the amount I needed to contribute to the business and where I needed to be as far as savings.

"Project Exit The Office" went into effect in September 2007 and experienced it's first road block by mid January 2008. If you haven't done the math that's three and half months later. You see January 2008 the company I work for announced they were being bought by another pharmaceutical company. I'm sure your well aware of the workings of Corporate America. At a time when many of my co-workers were nervous about being laid off especially when the state of the economy is currently not at its best I actually was not worried about losing my job because I had a plan. Then I realized I had more than a plan. I have my OWN business!! Since then I have scaled back my work at the office to focus on my new plans for Nidasii. And in six to eight weeks I will have to make a decision or a decision will be made for me. I will keep you posted!!

Friday, January 8, 2010

Thank You, Thank You, Thank You!!!

All I can say is WOW!!!! I received an overwhelming response to the video posted Monday. I must say that I didn't expect to receive such a hugely positive response so thank you, thank you, thank you!! Many have sent emails, posted comments here at the blog, visited the website and even joined our fan page. I just want to let you all know your the greatest and I plan on making things even more fun this year. I know if I fall off you all will be there to push me back on.

Until next time....Besos

Sunday, January 3, 2010

New Year New Beginings

It's a new year and I wanted to start off with something new at the blog and that's a video post. This year I will do several more video posts. We have tons of ideas for really interesting posts. This one was very simple and straight forward but we will be getting much more creative in future posts.

There's something I forgot to mention in the video post, as you can see video is not one of my stronger talents. For starters we have a full year of special promotions and giveaways planned for 2010. Each month a new promotion/giveaway will be announced here on the blog. Also, we will launch two new seasonal products later this month.

So, what are thoughts? Would you like to see more video posts from Nidasii in the future? If so what would you like to see? Please leave your comments here or at NidasiiTV.

Friday, January 1, 2010

Happy New Year to You

Happy New Years to your and yours. May you all have a blessed and prosperous New Year!!